Digital Wanderer

We live as long as we fly

In Riga, this kind of PSA is everywhere. Translation - 'drink and drive'.

2005-07-30

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In Riga, this kind of PSA is everywhere.
Translation - "drink and drive".

Yellow billboard on a road bridge with the Latvian inscription 'DZER UN BRAUC!' ('Drink and drive!'), located between the silhouette of a drinking person and the symbol of a person in a wheelchair with an arrow.


The first thought that came to mind - they are suggesting getting hammered and organizing wheelchair races.
The authors are clearly scoring some killer weed somewhere and going absolutely wild perfectly achieved their goal of attracting attention.
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